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Frieda’s Full Repair Fights Frizz

New collection said to reverse damage to hair.

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By: TOM BRANNA

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John Frieda’s Full Repair Collection is all about reversing what’s been done and protecting your hair from further damage, according to the company. “So many women who come into the salon have absolutely destroyed their hair by over-styling, over-coloring, and generally overdoing it,” said Harry Josh, John Frieda international creative consultant. “They traumatize their hair trying to get a certain look, but then they can’t maximize it because their hair is so fried. Full Repair offers th...

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